Retailer adopts AI-powered automated online merchandising and A/B testing through Nosto to power online sales success. LONDON (February 16, 2021) - Skinnydip London, which sells mobile phone accessories, clothing and lifestyle products online, as well as through its network of UK shops and retail concessions, is using automated merchandising and A/B testing technology to deliver a 16% increase in average visit value - with the sales conversion rate on its ecommerce store now up 15%....
Source: RealWire